Welcome to my Marketing World

The American Marketing Association has defined marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” That is what I found on Wikipedia. Sounds pretty straight forward.

But what we don’t realize is that it’s old. Marketing has been around since Pompeii days. One of the first mentions of marketing is in a dictionary that dates back to the 16th Century.

It has been going for such a time, but how do I fit in? I am a Digital Marketer with a focus on telling stories through various online channels and platforms.

My core focuses would Search Engine Optimization, Data Analysis and Conversion Rate Optimization. I thought I’d share my experiences, knowledge and ideas with you on the matter.

The Day in Life of A Digital Marketer

Search Engine Optimization Articles

This section is all about SEO and my views on the subject. There will be how to articles as well as tips and tricks that I have learnt over the years.